Marketing Manna

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Knowing who you are makes sharing sweeter for us!
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Change the claim

Good marketers claim to be the best

Great marketers claim to be the only. 

The “best” can be compared, challenged, and caught up with.

The “only” wins everything, all the time.

Takeaway

Change your claim to change your game.

Is your brand trying to be the best, or the only? Let me know here!

The person who follows the crowd will usually go no further than the crowd. The person who walks alone is likely to find himself in places no one has ever seen before.

Albert Einstein

Kurian Babykutty

CEO, 40 Parables

Kurian's a steward of storytelling and a keen observer of people, which is why he geeks out on making marketing meaningful.

Manna is tastiest when shared together.
Share this with someone who needs it today.

Manna is tastiest when shared together. Share this with someone who needs it today.