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Change the tone
Wed, Jul 13, 2022
Good marketers aim to be clever.
Great marketers are intentionally clear.
It’s great if you can be both clear and clever.
But, if you can only master one, it’s far better to be clear rather than clever.
Takeaway
If you want to be applauded, be clever. If you want to be pursued, be clear.
Is your marketing clear, clever, or both? Share with me here.
Broken Irish is better than clever English.
