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Change the intent
Thu, Jul 14, 2022
Good marketers inform.
Great marketers intrigue.
Good marketers push us to the point of a sale.
Great marketers draw us into their stories.
Good marketers eventually end up selling.
Great marketers perennially remain focused on great marketing.
Takeaway
With one single tweak – changing the intent from informing to intriguing – you can change the story and your game for the better!
Is your marketing good or great? I’d love to know!