Marketing Manna
Share your story better
with our 1-minute manna
A new season of Marketing Manna is coming! Sign up to stay informed and receive your daily bread as soon as we go live.
A new season of Marketing Manna is coming! Sign up to stay informed and receive your daily bread as soon as we go live.
Rishi’s Relevance
Thu, Sep 15, 2022
Rishi Sunak nearly got the #1 job in the UK.
He narrowly lost to Liz Truss, who just became the UK’s 56th Prime Minister.
But, the real winner was CV Library, who took to the streets of London right away with the ad shown below.
CV Library was quick to the occasion, with a message that was relevant and resonated with UK’s voters (who are also job seekers in a struggling economy.)
Takeaway
We don’t always need to create a new wave. Sometimes, we just need to be relevant enough so that we can ride someone else’s wave.
How have you recently been relevant enough to ride someone else’s wave? I’d love to know!
Opportunity does not waste time with those who are unprepared.
